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PRONOVIAS #HAPPYWORLD
DISCOVER OUR ENVIRONMENTAL AND FEMALE EMPOWERMENT INITIATIVES
ENVIRONMENTAL SUSTAINABILITY
PLASTIC FREE OFFICES AND ENCOURAGING RECYCLING
After noticing an excessive consumption of plastic water bottles in their headquarters (i.e. 42,000 bottles per year), the Pronovias Group decided to make a change. With the aim to eradicate single-use plastic water bottles, the group started an important collaboration with Agua KM ZERO,installing filteredwater dispensers throughout the complex and distributing reusable water bottles to all employees. The group is now working on installing the same water dispensers in both theoffices and stores of subsidiaries in the U.S. and Italy. Also identifying a dependence of plastic hangers during their dress shipment process (approximately 60,000 hangers per collection), thePronovias Group acted to remove them as well.
They reviewed their recycling practices and concluded they would improve efforts to properlyrecycle waste. Their headquarters is spearheading a new recycling process with the aim to increase recycled waste from 32% to 73%.
REDUCE ENERGY CONSUMPTION
The group is currently switching to a new LED lighting system in their headquarters to reduce energy consumption.
REDUCE FOOD WASTE
Together with EUREST, the company that manages the cafeteria and canteen service at the Pronovias Headquarters, the group has developed a plan to reduce food waste.
WOMEN EMPOWERMENT
MANIFESTO AGAINST GENDER-BASED VIOLENCE
In this statement, the group firmly rejects any form of gender-based violence, approving a policy to help affected employees by offering them increased support and higher levels of protection than established by Spanish regulations. As a result of their efforts, the Ana Bella Foundation granted the Pronovias Group a prize for setting a leading example for other Spanish corporations.
SOCIAL INTEGRATION
Furthermore, the group partnered with the Ared Foundation, which facilitates the reinsertion of women at risk of marginalization into the work force. In 2019, the Pronovias Group hired two women through this partnership.
WEDDING DRESSES DONATION
In partnering with Brides Do Good, the Pronovias Group donated wedding gowns for them to sell, subsequently donating the revenue to the Plan International initiative for the “Safe Schools for Refugees” in Ethiopia. Endorsed by the European Union, this program aims to build schools in Ethiopian refugee camps, educating young girls to help them avoid marginalization and improve their future. Pronovias Group is currently working to establish a similar partnership in the United States in June 2020.
THE PROMOTION OF EDUCATIONAL DEVELOPMENT
In partnership with the Epic Foundation, the Pronovias Group offered brides in Pronovias and Nicole stores the opportunity to round up the price of their dress and donate the difference to the School Saheli (School Buddies) project of Indian NGO, Apnalaya. This project creates scholarships for young girls living in the slums of Mumbai, scholarships which aim to minimize school drop outs, provide them with skills for livelihood, and ultimately delay the age of marriage. To make this charity campaign possible, our group partnered with EPIC FOUNDATION.
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